The Fabric Artists – behind the scenes.
I’m Greg, the man behind The Fabric Artists. I started this company back in 2018 when I was juggling a day job, as well as my own online marketing projects.
One day I wanted to add a personal touch to my director’s chair, but I couldn’t find a service that offered made-to-measure replacement chair backs and that’s when the lightbulb went off, and The Fabric Artists was born.
I approached an old friend and asked him if he wanted to start a business with me. He agreed, and I approached a girl who could sew the chair backs for us. I quit my day job and I focused on marketing, sales, and dealing with clients while my friend and the sewer took care of the production side.
Unfortunately, the chair backs didn’t bring in enough business for us and my friend and I had to go our separate ways. Just before Christmas, I was left by myself with orders to fulfill and no one to sew them. But I wasn’t about to give up on this business that I’d poured my heart, soul, and all my savings into. I borrowed some money, invested in equipment, taught myself how to sew, and learned a variety of personalization techniques.
Despite not knowing how to sew or never having used a sewing machine before, I was determined to make this business work.
I quickly realized that there was even a bigger need for such a service and within a few years, I was working with some of the biggest companies in the film, entertainment, and beauty industries like Georgio Armani, Warner Bros, Yahoo, Pretty Little Things, and many more. I now have clients from all over the world – the majority from the US, but also Australia, Europe, and of course, the UK where my business is based.
With more and more clients recognizing our passion for the craft, The Fabric Artists is expanding and taking on bigger and bigger challenges.
But even with all that growth, we haven’t lost sight of what’s most important to us. We still focus on every individual client and treat every order with the same level of care and attention to detail. That’s why we’re not just growing, but also building a reputation as a reliable and trustworthy partner.
So, whether you’re a big brand looking for a company that will bring your vision to life, or an individual looking to give your chair a new lease of life, we’ve got you covered.
I hope you’ll follow along on this journey with me as I have big plans for The Fabric Artists!